When Is The Right Time To Sell Your Company with Brandwatch's Giles Palmer

In this episode, Gavin is joined by Giles Palmer to discuss the story behind Brandwatch's recent $450M sale to Cision.  

Giles talks about:

• How he celebrated the deal
• Why he decided to sell the company after 14 years
• How the team reacted to the news
• His most challenging period as CEO
• Why he loves competition
• The operating system he used to scale Brandwatch to 550 employees

Plus, Giles shares how he used an unscalable approach to maintain a strong company culture.

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Giles is the founder and former CEO of Brandwatch, a leading social media listening tool. He built Brandwatch from nothing to a team of over 500 employees with 2000 customers and over $100m in ARR. After launching the company almost 14 years ago, Brandwatch was recently acquired by Cision for $450 million.

Connect with Giles on Linkedin and Twitter.

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The playbook that Giles used to scale Brandwatch's operations:
The Advantage by Patrick Lencioni